When you visit PreyForDay.com, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number.
When we talk about “Personal Information”, we are referring to both device information and order information.
HOW YOUR INFORMATION IS USED
We generally use the order information that we collect to fulfill any orders placed through PreyForDay.com (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, we use your order and device information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the device information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize PreyForDay.com.
SHARING YOUR PERSONAL INFORMATION
We will never sell your personal information to any third parties, however, we will share necessary information with necessary third parties to help us use your personal information, as described above. For example, we use Shopify to power PreyForDay.com--you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use PreyForDay.com--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
DO NOT TRACK REQUESTS
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
When you place an order through Prey For Day, your order information will be maintained for our records unless and until you ask us to delete it.